John D. Freyer, Assistant Professor of Cross­ Disciplinary Media, Virginia Commonwealth University, and Johan Lindquist, Professor, Department of Social Anthropology, Stockholm University


In this visual and spoken presentation artist John Freyer and anthropologist Johan Lindquist will discuss their social practice performance project LIVE @ IKEA which took place in April 2013 at IKEA Tampines in Singapore. For three days, John and Johan inhabited a one-room showroom apartment at the entrance of the store. They built a photography studio from readily available IKEA items, made a series of portraits of shoppers as they entered and exited the store, and asked shoppers to map their own movements through the store. Focusing in particular on the artistic and ethnographic process they reflect on their struggle to develop a common project.

All seminars in the series.